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Diversity, Equity, Inclusion, & Belonging
UWEC AMA Program

In the 2022-2023 academic year, the Diversity, Equity, Inclusion, & Belonging Program offered by UW-Eau Claire’s American Marketing Association aims to engage our members within the ongoing conversation of integrating DEIB into the workplace. Our program creates a better understanding of a diverse workforce and fostering inclusive behaviors. Activities of our implementation includes hypothetical questions to open each meeting, and guest speakers to discuss workplace fairness and inclusivity.

Year-Round Program Specifications

During General Meetings, members will participate in various DEIB activities. Topics covered will include:

  • Defining Diversity, Equity, Inclusion, & Belonging / Why it is important in the workplace

  • Understanding the difference between Diversity and Inclusion

  • Raising awareness of unconscious bias

  • Allyship encouragement

  • Microaggressions and Inclusive Language

  • Supporting Gender Identity and Expression 

  • Bystander Intervention 

  • Discussion of Privilege

  • Companies’ relationships with DEIB 

  • Creating an inclusive culture


In this article, Forbes journalist Holly Corbett highlights the importance of emotional intelligence (EQ) in the workplace and its role in fostering a more inclusive environment. Corbett explains that leaders with high EQ are not only able to attract and retain talent, but they can also create safe environments where employees feel seen and heard. Furthermore, she states that EQ has been shown to impact success more than IQ. Through self-awareness, mindfulness, and openness, anyone can strengthen their EQ and propel inclusion in the workplace. Read this article for a deeper understanding of how to enhance each component of EQ and contribute to your current and future workplace’s inclusivity.



Today’s employers are recognizing the shift in prioritizing EQ over IQ when hiring. Because this attribute is a key component in cultivating D.E.I.B. in the workplace, obtaining it is crucial and can be a huge asset to any individual. There is no better time to begin strengthening your EQ than now. While many students focus on the IQ boost college brings, most overlook the endless opportunities to become a more self-aware, mindful, and open individual. There are several ways you can strengthen your EQ before leaving UWEC. For example, attending EDI training sessions, getting an EDI Certificate, joining a Diverse Voices Book Challenge, and much more! Inclusivity begins with individual efforts. Investing time and energy into D.E.I.B initiatives will build a better organization, workforce, and world.

DEIB Program Vice President of 2022-23

Lisa Luong

Co-VP of D.E.I.B.


Additional Resources

  • Black History Month Library: This free Google drive contains information about influential people, events and movements to help further educate around Black history.

  • TedTalks: There are many TedTalks available that discuss various areas of diversity and inclusion.

  • Podcasts: There are a wide variety of podcasts available that discuss individual identities or how they intersect.

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