Professional Books & Podcasts
Welcome to the UWEC AMA professional resource page. Below are books and podcasts that can help enhance your business career.
The Culture of Code
An essential book that unlocks the secrets of highly successful groups and provides readers with a toolkit for building a cohesive, innovative culture,
The Power of Habit
Duhigg, an investigative reporter for The New York Times, explains how the road to success — whether that means quitting smoking or procrastinating — is paved with tiny behavior tweaks you can implement today.
Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams.
7 Habits of Highly Effective People
Each chapter explores a crucial habit, including proactivity and synergy. Each one is geared toward helping you become a more effective and compassionate leader and team member.
How Women Rise
This book will help women identify specific behaviors that keep them from realizing their full potential, no matter what stage they are in their career.
Act Like a Leader
The opposite of a traditional guidebook, the book will inspire you to achieve success and satisfaction in a fast-evolving workplace.
How I Built This
Guy Raz dives into the stories behind some of the world's best known companies. How I Built This weaves a narrative journey about innovators, entrepreneurs and idealists—and the movements they built.
This weekly podcast features in-depth interviews with smart marketers from all walks of life. Hosted by MarketingProfs, this 30-minute, weekly podcast delivers actionable insights and real advice to help you market smarter.
Social Pros has become one of the most popular marketing podcasts in the world. Recently named the best podcast at the Content Marketing Awards. Listen in to hear about about real social media insights from individuals in the the real world.
Duct Tape Marketing
For over a decade John Jantsch has interviewed thought leaders, experts, and authors. Subscribe today and hear some of today's most influential marketers and entrepreneurs share their stories and secrets.